The Delivery Dilemma: Apps, Restaurants, and Drivers in a Precarious Dance

Abstract: While food delivery apps offer undeniable convenience, the hidden costs for restaurants and drivers often go unnoticed. This blog post explores the complexities and injustices embedded in this system, advocating for a more sustainable and fair approach.

Keywords: Food delivery apps, gig economy, independent contractors, restaurant workers, driver exploitation, ethical consumption


The ease of ordering meals at our doorstep through food delivery apps comes at a price. This blog post delves into the often-overlooked impact on various stakeholders involved in this system: restaurants, drivers, and ultimately, consumers.

From Steady Jobs to Overwhelmed Restaurants:
Before apps emerged, restaurants employed dedicated delivery staff with fair wages and benefits. Lured by promises of increased profits, restaurants signed on, but app platforms advertised deliveries far beyond their usual reach, creating overwhelming order volumes. Restaurant staff, unprepared for the surge, were pulled away from their core duties, impacting quality and efficiency.

Enter the "Independent Contractor": A Solution with Unforeseen Consequences: App companies presented freelance drivers as the answer, claiming they would handle the influx. However, drivers classified as independent contractors needed job security, benefits, and guaranteed wages. New drivers initially promised quick and easy money but soon faced reduced pay, increased delivery distances, and fierce competition. Some, enticed by initial flexibility, even quit traditional jobs, only to find themselves trapped in a precarious situation.

A Race to the Bottom: Drivers Caught in the Crossfire: As more drivers joined the platform, competition intensified, leading to further pay cuts and longer deliveries. Now, desperate for income, drivers are somehow forced to accept unprofitable orders. App companies remain unconcerned, knowing there will always be someone available.

A Call for Change: The current food delivery app system creates a lose-lose situation for restaurants and drivers, benefiting primarily the app companies.

Change is essential: Driver Classification: Granting drivers full self-employment status so that they can set their own price and work the way normal small businesses operate. Redefining App Practices: The app should operate like a regular marketplace where customers or restaurants select their available delivery person for the current task instead of assigning them a driver. Empowering Restaurants: Platforms should offer more control over fees and delivery zones to protect restaurant profitability.

A More Sustainable Future: A truly sustainable and fair food delivery ecosystem requires acknowledging the true costs of convenience and demanding change for everyone involved. This post serves as a starting point for discussion.
Share your thoughts, experiences, and suggestions for creating a fairer food delivery system!

Works Cited:
  1. Center for Public Integrity. "Delivery Worker Misclassification: Millions of Gig Economy Workers May Be Wrongly Classified as Independent Contractors." https://www.federalcompass.com/federal-government-awarded-contracts/by-gov/SI-Inspector-General/Cyber-Security. Accessed 17 Feb. 2024.
  2. Economic Policy Institute. "Careers." https://www.epi.org/. Accessed 17 Feb. 2024.
  3. National Employment Law Project. "NELP Written Testimony on the Revised NYC Delivery Worker Pay Standard 2023." https://www.nelp.org/wp-content/uploads/NELP-Written-Testimony-on-Revised-NYC-Delivery-Worker-Pay-Standard-2023.pdf. Accessed 17 Feb. 2024.

Eric Kouassi

Building cool stuff in spreadsheets & web. Your go-to for tech & affiliate marketing tips. Let's connect! #techtips #affiliate #freelance #openforwork

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